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Routine Inc

Routine Toothpaste - Mint

Routine Toothpaste - Mint

$13.95 CAD
$13.95 CAD
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Shipping calculated at checkout.

Remineralizing & Fluoride-Free

Fluoride-Free | Hydroxyapatite-Powered | Made in the Canadian Rockies

Get ready to brush with purpose. Routine Natural Toothpaste harnesses the power of hydroxyapatite, a naturally occurring mineral that makes up 97% of your tooth enamel, to strengthen, protect, and restore your smile. It helps remineralize enamel, reduce sensitivity, and gently brighten teeth, all while being completely safe if accidentally swallowed.

Formulated with both hydroxyapatite and nano-hydroxyapatite, this toothpaste supports deeper enamel repair while leaving your mouth feeling fresh and clean—without any artificial flavours. It’s free from SLS, parabens, and other questionable ingredients, and comes packaged in a recyclable sugarcane tube for a more sustainable routine.

120ml recyclable sugarcane tube.

Key Ingredients

Hydroxyapatite
A mineral that makes up 97% of tooth enamel and 70% of bone, hydroxyapatite is the star of this formula. It helps remineralize enamel, reduce sensitivity, and restore your teeth's natural strength and shine.

Xylitol (from birch trees or corn)
This plant-based sweetener doesn't just taste great—it also helps fight cavities by reducing the bacteria that cause tooth decay, making it a functional and flavourful addition.

Calcium Carbonate (naturally sourced mineral)
A gentle mineral-based abrasive that polishes teeth and lifts surface stains, helping to maintain a smooth, clean feel without harming enamel.

Use

Apply a pea-sized amount to your toothbrush with a gentle squeeze. Brush thoroughly for two minutes, twice daily. Smile, rinse, and repeat.

Ingredients

Water, Calcium Carbonate, Sorbitol, Xylitol, Glycerin, Hydroxyapatite, Hydrated Silica, Glycolipids, Xanthan Gum, Mentha Piperita (Peppermint) Oil, Sodium Benzoate, Potassium Sorbate, Theobroma Cacao (Cocoa) Extract, Stevioside.

Disposal

Recycle FSC Certified paper box. Rinse and recycle the sugarcane tube as you would plastics.

Shipping

Free shipping on orders over $99 CAD.

Low-emission next-day delivery in Downtown Toronto from $8 — powered by Good Foot.

Flat rate: $8 within ON & QC, $12 across Canada (under 1 kg).

U.S. shipping temporarily paused. We hope to resume soon.

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